Equipment financing is the cheapest way to buy business gear because the equipment itself is the collateral. But every funder has a list of what they will and won't finance, and a credit box to match. The right funder funds you in 24-72 hours at a low rate; the wrong one declines you or wants 30% down. Here's how to land the right one.
Why one equipment funder isn't enough
Equipment funders specialize. One only does titled vehicles. Another won't touch restaurant equipment. A third wants 650+ credit for soft costs like software. Apply to a funder whose list doesn't include your gear — or whose box doesn't fit your credit — and you're declined, even though a dozen other funders would have funded it gladly.
One funder = one equipment list
They finance the gear they like, for the borrowers they like. Wrong equipment type or a slightly low score and you're out — or stuck with a big down payment.
the right funders = your gear, funded
One application reaches funders that finance trucks, kitchen equipment, lifts, lasers, machinery, and tech. We match your equipment to the funders that fund it and negotiate the terms.
Going to one funder vs. The Broker Shop
| What matters | Going to one funder | The Broker Shop |
|---|---|---|
| What equipment they finance | Their one approved list | Trucks, machinery, kitchen, medical, tech — the right funders |
| Down payment | Often 10-30% | As low as 0-10% with the right funder |
| If your gear isn't on their list | Declined | Routed to a funder who finances it |
| Who negotiates your rate | No one | We do, across the right funders |
| Cost to you | Varies | $0 — the funder pays our fee |
The equipment is the collateral — use that leverage
Because the equipment secures the loan, equipment financing is often the lowest-cost capital a business can get — 7-25% APR, far below an MCA. But that's only true if you reach a funder that finances your specific gear at a competitive rate.
The Broker Shop matches your file to the equipment funders whose guidelines you meet, matches your equipment to the ones that fund it, and negotiates the rate down. Funded in 24-72 hours, free to you.
Match My Equipment to a Funder →What actually determines your cost
When financing equipment, these factors decide your cost:
- Equipment type & resale value — gear that holds value (trucks, machinery) gets the best rates.
- New vs. used — used equipment may need a slightly higher down payment.
- How the right funders — one funder's rate vs. 50+ bidding for the deal.
- Your credit & revenue — 550+ credit and $10K+/month open most equipment funders.
- Whether anyone negotiates — a broker pushes the rate and down payment down.
Compare how equipment financing works, or financing vs. leasing.